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Product Categories

Product categories refer to the systematic organization of items or products based on similarities in their characteristics, features, or intended use. These categories help consumers navigate through a wide range of offerings more efficiently by grouping together items that serve similar purposes or belong to the same broad classification. For example, in an online retail store, product categories could include "Electronics," "Apparel," "Home & Garden," "Health & Beauty," and "Toys & Games." Within each category, specific products or items are further organized into subcategories to provide more granularity and facilitate easier browsing and selection for customers. Overall, product categories serve as a navigational framework that aids both consumers and retailers in organizing, searching for, and understanding the diverse range of products available in the marketplace.

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